News Life Cycle and the Hybrid Media System

Following a brief examination of recent theories, this proposal describes the transmedia ideals, logic and values for journalism explores how storytelling addresses need to ensure continued relevance journalism. We test refine evolving features strategies employed by Spanish legacy media through case study analysis. Thus, research analyses use languages, genres formats; strategies, resources platforms creation, collaboration distribution (News Lifecycle, Serrano-Tellería, Jin Arroyo, 2019) journalistic products about Covid-19, determines whether is being followed. Likewise, proposes set good practices that can be applied other stories- in everyday planned routines. For this, field work focuses on analysis two aspects: interface design creation dissemination content. The pandemic represented unique frame due intrinsic conditions, routines dynamics as well its limitations increased demands information. we concluded core values, ideals offer suitable framework embrace specifically, journalism, adapt, innovate overcome crisis challenges, opportunities potentials. Transmedia means an ideal, logic, group bear mind when constructing story. To adapt production, bearing all possible genres, formats, semiotics fundamental step because audiences are used consuming different devices want best them have full experience.